Unilever wants trade associations to take a more active climate advocacy stance
Many firms remained misaligned with their industry associations on climate change.
After finding significant misalignment with its trade associations on climate advocacy last year, Unilever’s increased engagement has resulted in better alignment – though most associations are only “passively aligned”.
Being a member of trade associations that support the same climate agenda is a crucial part of companies’ advocacy efforts – yet many firms are misaligned with their industry associations on this topic.