Giti Tire CSO Chong Hau Pang on the power of clarity in sustainability expectations
“I find that it is easier to expand than to shift people's paradigm.”
![Giti Tire CSO Chong Hau Pang on clarity in sustainability expectations](/content/images/size/w960/2024/04/Giti-Tire-CSO.png)
Giti supplies tyres to some of the world’s largest companies, from Volkswagen and General Motors to Walmart. As such, the company’s sustainability agenda is primarily guided by its customers’ expectations – which is probably why Chief Sustainability Officer Chong Hau Pang so appreciates clarity.